How High Gas Prices Can Improve Customer Retention

Filed Under Client Retention 

Here in Southern California gasoline now costs $4.25+ a gallon. Diesel fuel is over $5.00. I haven’t made any quick trips to pick up any little somethings for the last month. How about you? The recent dramatic decline in driving is making national news. Here’s an idea to earn undying customer loyalty:

Does your business offer pick up and/or delivery service? Do you offer in-home or in-office service? If you don’t, could you? Many people would quite likely use the service. If they knew about it. Make it easier for your clients to get what you’ve got.

Email is the fastest and cheapest way of telling your clients when you begin offering a new service or product, or if you are discontinuing one. A quick note to everyone on your list can be done in as much time as it takes to write it. No printing, no 2-day delivery time, no postage. It’s simply done. And you can move on to the next big thing.

I specialize in creating customized marketing solutions for small business. Contact me at georgann at catchphrasemarketing dot com, or call me at 888-494-8445 to discuss how you can get more clients and increase profitability without increasing marketing expenses. Yes, you really CAN have it all!

Also, you can go to www.catchphrasemarketing.com to get even more information on the benefits of using email marketing in your business

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